On the Beach Group plc operates as an online retailer of short haul beach holidays under the On the Beach brand name in the United Kingdom. It operates through three segments: OTB, CCH, and CPH. The company provides its services through onthebeach.co.uk, sunshine.co.uk, and onthebeachtransfers.co.uk websites in the United Kingdom. It also operates as tour operator; and online business to business portals. On the Beach Group plc was founded in 2003 and is headquartered in Manchester, the United Kingdom.